How many people visited Michigan Buddhist in 2012? Where did they come from? What were they looking for? Where did they go?
For a quick review of all things Michigan Buddhist in 2012, check out this cool page presented by WordPress and Jetpack.
Michigan Buddhist reaches a surprisingly broad audience, amounting to thousands of viewers a month. The majority are from Michigan, but we also receive visits from nearly every country in the world. In order to raise money to help defray the costs of running the website, today we begin accepting advertising on Michigan Buddhist.
This is not a decision made lightly. We’ve been open to accepting donations on the site via a PayPal link for as long as I’ve administered the site. My hope is that accepting advertising will provide an effective venue for dharma related businesses, and those selling goods and services desired by practitioners, to reach their customers. At the same time, we hope it may provide a more successful method of raising funds to continue our work.
I plan to be as selective as possible. For a short time Michigan Buddhist hosted some Google Ads that never quite seemed to fit well with our content or our audience. We also dabbled with having an Amazon “bookstore.” Neither raised much money and generally caused more trouble than they were worth.
I welcome your thoughts on this decision, and I’m open to ideas on other methods of fundraising as well. My hope is that some will find this opportunity exciting and mutually beneficial.